Fractional e-commerce support
An experienced e-commerce lead, for the work you need owned.
When you are the person joining up every channel, report and provider, the business needs more of your time than it should. I provide fractional e-commerce management to coordinate priorities and take on agreed operating responsibilities.
30 minutes · Work directly with Scott · No preparation needed
Connect the commercial and operating decisions
Listings, advertising, buying and fulfilment affect each other. I help bring those decisions into one plan so priorities are clear and teams or providers know what they own.
- Channel priorities and launch planning
- Coordination with marketing, finance and operations
- Inventory and advertising decisions considered together
- A visible record of tasks, owners and next steps
A clear owner for agreed responsibilities
I work alongside your team and providers to keep priorities moving. The engagement can combine channel oversight, coordination and hands-on tasks, with availability and decision responsibilities agreed at the start.
- Marketplace account oversight and agreed execution
- Internal-team and service-provider coordination
- Regular performance and exception reviews
- Documentation and handover as your team develops
Start with the work that needs attention
We identify the immediate issues, what information is missing and who owns the next actions. The first phase gives you a practical working plan and a regular way to review progress.
Project, ongoing management or fractional support?
A project suits a defined task. Ongoing account management suits recurring channel operations. Fractional support suits broader coordination and decisions across the business. We can discuss which arrangement matches your needs.
Questions before we start
Is this the same as hiring a full-time employee?
No. It is a scoped consulting engagement with agreed availability and responsibilities. It can provide support while your needs develop or while your internal team owns day-to-day tasks.
Will I work directly with Scott?
Yes. You work directly with me, including when coordinating tasks with your staff or existing providers.
Can you work alongside an agency?
Yes. We define ownership and approvals so the engagement addresses a gap and avoids duplicate effort.
Do you publish fixed retainer prices?
Fees are agreed after clarifying the channels, workload and responsibilities. The initial 30-minute conversation is free.
Connected work
Related support
Marketplace issues rarely stay in one part of the business. These services cover the adjacent account, inventory and reporting work that may be involved.
Amazon management
You need a hands-on Amazon consultant to manage ongoing account tasks, coordinate an internal team or diagnose a specific Seller Central or Vendor Central issue.
Explore amazon management →Inventory & fulfilment
Inventory or fulfilment problems keep interrupting your team across marketplaces, Shopify or retail.
Explore inventory & fulfilment →Systems & reporting
For brands with manual reporting, disconnected order and inventory data, or an ERP project to scope.
Explore systems & reporting →Before we talk
Useful reading for this work.
Use these guides to understand the records, decisions and operating work behind the service before deciding whether you need outside support.
The 80/20 Rule Applied to E-commerce: Where to Focus for Maximum Results
The 80/20 rule is a prioritisation heuristic, not a fixed distribution to assume in every business. Use your actual contribution and workload data to identify…
E-commerceHow to Sell Direct-to-Consumer and Protect Your Retail Relationships
Going DTC is a smart growth move. Doing it without alienating your retail partners requires careful execution.
GrowthHow to Hire Your First E-commerce Employee: What to Look For
Your first hire sets the culture and capability trajectory of your team. Here's how to get it right.
What keeps landing back on your desk?
Tell me about the channel or recurring issue. We will talk through where help would make a difference and a practical next step.